MANUFACTURERS

Empowering the Industry with Leading Manufacturers

ASA Electrical Solutions partners with the industry’s leading manufacturers to bring top-quality products to the residential, commercial, and industrial markets. Discover the brands we represent and see why our trusted partners make all the difference on every project.

Why Partner with ASA Electrical Solutions?

Expand your reach, grow your brand, and connect with top distributors and contractors across the Western U.S. ASA provides personalized support, industry expertise, and hands-on guidance to help your products succeed in the market.

Relationships Matter

We invest in partnerships, respecting supply chain ethics and valuing every connection—from manufacturers to distributors. Our personalized support strengthens relationships and drives growth for all parties involved.

Insider Industry Knowledge

With deep experience on both the manufacturer and distributor sides, we understand unique needs and deliver smarter, innovative electrical solutions tailored to every market.

Expand Your Brand

We help manufacturers expand their reach, showcase their products, and connect with distributors and contractors across the Western U.S., fostering long-term, trusted partnerships.

Time-Saving Product Expertise

Our expert sales reps help you quickly identify the right electrical products, saving hours on every order while maintaining integrity and transparency in every transaction.

Proven Results & Impact

By streamlining supply chains, improving product adoption, and providing on-the-ground support, ASA helps both manufacturers and distributors increase revenue, reduce costs, and improve efficiency.

Your Trusted Partner

From planning to execution, ASA delivers reliable guidance, innovative products, and ethical business practices at every step, making us the go-to partner for electrical industry success.

Frequently Asked Questions

Initial Consultation

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Initial Consultation

We discuss your products, goals, and target markets to understand how ASA can best support your brand.

Onboarding & Strategy

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Onboarding & Strategy

Your products are introduced to our team, and we develop a tailored representation plan including market approach, training, and promotional strategies.

Product Training & Education

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Product Training & Education

ASA ensures distributors and internal reps fully understand your products, from specs to installation, so they can confidently promote and support them.

Market Introduction

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Market Introduction

We actively introduce your products to distributors and contractors in the Western U.S., leveraging our relationships to maximize reach and visibility.

Ongoing Collaboration

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Ongoing Collaboration

Through regular check-ins, performance tracking, and strategic feedback, we adapt the plan as needed to optimize results and strengthen your presence in the market.

Support & Problem Solving

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Support & Problem Solving

ASA provides continuous technical support, product demonstrations, and sales assistance to address challenges and ensure smooth market adoption.

Reporting & Growth

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Reporting & Growth

We provide measurable insights on sales performance, market impact, and opportunities for expanding your reach, ensuring your partnership with ASA drives tangible results.

"The passion, perseverance, and industry knowledge ASA provides can rarely be matched."

In my role, I have worked with plenty of agencies across the USA and Canada, and the passion, perseverance, and industry knowledge ASA provides can rarely be matched.

Jason Elrod, VP Sales & Marketing, American Lighting

"We've been doing business with ASA for many years."

Brett and Liz are excellent salespeople and are easy to work with. They are knowledgeable, attentive, and get us answers quickly.

Jake D.

"ASA Electrical Solutions provides top-tier service, and it’s clear they prioritize both quality and customer satisfaction."

I had the pleasure of meeting Jennifer from ASA Electrical Solutions, and I was impressed. Jennifer is knowledgeable, professional, and truly committed to helping her clients find the best solutions for their electrical needs. Highly recommend working with Jennifer and her team!

RC

"The ASA Electrical team is highly respected in the industry."

As a manufacturer you will always be proud to say that ASA is your sales team.

Gregg Ewing, Regional Vice President, Hubbell

Frequently Asked Questions

Why hire an electrical manufacturer representative in the Western U.S.?
Does ASA provide technical support and product training?
How does ASA maintain strong distributor and contractor relationships?
Can ASA track sales and provide actionable market insights?
How quickly can ASA introduce new products to the market?
Let’s work together

Ready to Expand Your Reach?

Partner with ASA to grow your brand, connect with distributors, and drive more sales across the Western U.S.